High-end product video set with glass bottle on obsidian surface lit by two Fresnel lights with crisp highlights and black background

Product Videographer

Product Video That
Actually Sells

Controlled lighting, cinema glass, macro capability. Product video for brand campaigns, e-commerce, social, and launch content. Shoots from a single day — no studio required.

Built for Product Work

The kit that makes product video look expensive is controlled light and sharp glass. Both are standard on every shoot.

Lighting Control

  • Full Aperture package
  • 1200W output
  • Fresnel for hard light and specular highlights
  • Softboxes for fill
  • Negative fill for contrast and shadow definition

Cinema Glass

  • Prime lenses for product work
  • Macro capability for extreme close detail
  • Controlled depth of field to isolate subject
  • Consistent rendering across focal lengths

Delivery Formats

  • 12K RAW from URSA for maximum post flexibility
  • Multiple aspect ratios in one shoot day
  • Horizontal for web, vertical for social

Product Video Done Right

Every product is different. The setup, light, and lens choice is built around what the product actually looks like and what you need it to do.

01

Light built around the product

Every product is different. Glass needs specular control. Fabric needs raking light to show texture. Liquid needs backlight. The lighting setup is built for what the product is.

02

Motion and stills from one day

The Sony A7 IV runs alongside the URSA 12K, giving stills selects from the same lighting setup. One shoot day, both formats, consistent visual language.

03

Location or controlled environment

Product shoots work in a controlled setup, on-location with brand context, or both in the same day. I advise on what works for the product and brief.

04

Clean footage for post

12K RAW gives a post team maximum latitude for colour grading to brand guidelines. Compressed footage puts a ceiling on what's achievable.

Product Work

Product video across categories — beauty, lifestyle, FMCG, and technical product for brand and e-commerce.

Product Video Questions

Common questions about product video production and how a shoot day works.

Do you need a studio for product video?

Not necessarily. I bring the full lighting package, which creates a controlled environment in most interior spaces. Studio hire can be arranged for briefs requiring a cyc wall or specific infinity setup.

How many products can you cover in a day?

Depends on the complexity of each setup. A single product with multiple angles and movement takes most of a day. A range of similar products on a shared setup can yield high volume. Brief first, then plan.

What's the resolution and format?

Primary camera is the Blackmagic URSA 12K shooting RAW. Deliverable format depends on the brief — typically ProRes or compressed for client delivery. Multiple aspect ratios covered in one shoot.

Is product video suitable for social content?

Yes. The same footage cut differently works for hero web, paid social, and organic. Planning the edit structure before the shoot means you come away with genuinely versatile content.

Ready to shoot your product?

Call 01242 420 344 or email mossdavis@gmail.com — based in Cheltenham, available UK-wide.

£995/day
Post-production quoted separately
Get in touch